Rich Astley

Rich Astley currently serves as the Chief Product Officer at choreograph, a position held since August 2023. Prior to this, Astley was the Chief Product Officer at GroupM Nexus, where responsibilities included leading the global product strategy and delivery to innovate media planning and buying. Astley has extensive experience in product leadership roles, including serving as Global Chief Product Officer at Finecast and Chief Product Officer for Addressable TV at GroupM. Earlier in the career, Astley was Managing Director for Videology in the UK, overseeing significant business operations and team management. Additional experience includes digital trading and audience buying at MEC and planning and buying roles at Quantum. Astley holds a BSc in Political Science & International Studies from the University of Birmingham.