Jessica W.

Jessica W. is an accomplished marketing professional with extensive experience in digital transformation and strategic initiatives within the food and hospitality sectors. Currently serving as Vice President of Digital and Loyalty at Church's Texas Chicken, Jessica previously held senior director roles at Focus Brands LLC, where responsibilities included driving digital engagement and eCommerce capabilities across multiple brands such as Auntie Anne's and Cinnabon. Jessica's career also includes significant positions at IHG Hotels & Resorts and earlier roles at Focus Brands LLC and Chick-fil-A, highlighting a strong track record in marketing strategy, loyalty program development, and digital communications. Jessica holds a dual degree in Public Relations and Communication Studies from The University of Georgia.