Cia Hering
Rafaela Andrade is an experienced marketing and public relations professional, currently serving as Coordenadora de Marketing e Conteúdo at Cia. Hering since May 2021, following a role as Senior Marketing Analyst. Prior experience includes work at Index Assessoria, where Rafaela held positions from PR Account Executive for Sephora to a PR Assistant, managing various renowned fashion brands. Early career stages involved internships at Grupo Bandeirantes de Comunicação and Máquina Cohn & Wolfe, focusing on journalistic research and PR assistance. Rafaela holds a postgraduate degree in Marketing and Digital Media from FGV, an Advanced English qualification from Stafford House International, and a degree in Journalism and Social Communication from ESPM.
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Cia Hering
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Cia Hering is a Brazil-based company engaged in the fashion industry. The Company's key activity is the production and marketing of threads, fabrics, textiles, knitwear, accessories and clothing in general. It is also involved in the apparel designing. The Company operates through several production units located in the Brazilian states of Sao Paulo, Santa Catarina, Rio Grande do Norte and Goias. Its brands range comprises: Hering, Hering Kids, Hering for you, DZARM and PUC. The Company sells women's, men's and children's apparel through own stores, franchises and multibrand retail stores, as well as through an online shop. It controls a number of subsidiaries, including Textil Santa Catarina Ltda and Garema Malhas Ltda, among others.