Florian Kropf

Florian Kropf has an extensive work experience spanning over several companies and industries. Currently, they hold the position of Head of Marketing Pain & Sleep / Vitamins, Minerals & Supplements at STADA Group, a role they have been serving since July 2023. Prior to this, Florian worked as the Marketing Category Lead for Pain & Sleep / Vitamins, Minerals & Supplements at STADA Group from August 2022 to June 2023.

Before joining STADA Group, Florian had various roles at different companies. Florian served as the Group Brand Manager at Henkell Freixenet from April 2022 to July 2022 and as the Senior Brand Manager for Sparkling & Still Wine from January 2021 to July 2022.

In their earlier years, Florian worked at Coty as the Senior Brand Manager for Luxury Fragrances from July 2019 to December 2020 and as the Senior Brand Manager for Luxury Fragrances at Hugo Boss from October 2017 to July 2019. Florian also gained valuable experience at Nestlé, where they worked as a Brand Manager for Nescafé from March 2016 to September 2017 and as a Junior Brand Manager for Nescafé from January to February 2016.

Florian started their career journey with various internships and trainee roles, including positions at Danone Dairy, Hugo Boss, 3M, L'Oréal, adidas group, and DTS Service & Vertriebs GmbH. These early opportunities provided him with valuable exposure to different aspects of marketing, sales, brand management, and consulting.

Overall, Florian Kropf has progressively built their career in the marketing and brand management field, gaining comprehensive experience across multiple industries and taking on increasingly senior roles.

Florian Kropf completed their Bachelor of Applied Science (B.A.Sc.) in General Management from PFH Private Hochschule Göttingen in 2010. Florian then pursued a Master of Arts (M.A.) in Strategic Marketing Management from the International School of Management, Germany from 2010 to 2012. Additionally, in 2011, Florian spent a semester abroad at Bond University, studying Marketing/Marketing-Management.