Rita Mistry is an experienced professional in digital banking and product management, currently serving as the Director of Enterprise Digital & AI Enablement at CIBC since September 2009. In this role, Rita Mistry is responsible for scaling and managing enterprise digital capabilities to enhance client experiences and solve complex organizational challenges. Previously, Rita held positions such as Senior Consultant in Digital Commercial Banking & Wealth Management, where strategic analysis and executive alignment were achieved for CIBC’s merchant acquiring business, and Senior Product Manager for Business Deposit Solutions, focusing on innovative electronic deposit products. Rita's career includes various roles at CIBC and earlier positions at Petro-Canada, Revera Inc., and Mercer Human Resource Consulting. Academic qualifications include a Master's degree in Business from Alliance Manchester Business School and a Bachelor’s degree in Business Administration from Wilfrid Laurier University.