Lisa Williams is an experienced marketing professional with a strong background in both strategic and tactical marketing roles across various industries. Currently, Lisa serves as a Senior Marketing Manager at Cineworld Cinemas Ltd, focusing on acquisition campaign management since February 2014. Prior to this, Lisa held the position of Marketing Manager (In-store) at Dreams, where the responsibilities included managing an in-store marketing team and implementing promotional campaigns. Lisa's experience also encompasses roles at Carphone Warehouse, where significant achievements included coordinating a major viral campaign for the launch of the iPad 2 and overseeing local marketing across 800 stores. Additional roles at Universal Pictures, Radio Relations, and early career experience at De Montfort University contributed to a comprehensive understanding of marketing communications. Lisa holds a BA in Marketing Communications from De Montfort University.
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