Cristina Escamilla is a seasoned professional in commercial coordination and sales, currently serving as the Coordinación comercial at Cintermex since February 2022, where responsibilities include managing the Cultural Program for the Monterrey International Book Fair, client prospecting, account management, and overseeing event planning. Prior experience includes roles as Asesor comercial at Grupo Radio Alegría, where strategy and media planning were key, and as Auxiliar administrativo at FINAP, focusing on client follow-up and report generation. Earlier positions also include roles at Cintermex in cultural program coordination and sales executive, alongside a tenure as Consultor de ventas at EXPOMEX and in advertising and marketing at AREMA TICKET. Cristina holds a degree in Advertising from Universidad Regiomontana S.C.
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