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Dan Costanza

Principal/SVP - Keurig Dr Pepper Client Insights Lead at Circana

Dan Costanza is an experienced professional in client insights and strategy, currently serving as Principal/SVP and Keurig Dr Pepper Client Insights Lead at Circana since September 2018. In this role, Dan drives strategy and leads a team of 14, supporting the KDP Executive Team with customer-facing consulting and operations, focusing on customized analyses, data models, technical platforms, and data governance, with an annual revenue goal of $17 million. Prior to this, Dan held various positions at IRI from October 2003 to February 2024, including Principal/VP Client Insights for the Frito-Lay Division, where responsibilities included developing strategy and managing a 10-person team to meet a revenue target of over $14 million. Dan’s earlier experience includes roles at PepsiCo's Client Insights Team and as Staff Accountant at Ron Grambling, P.C. Dan holds a BBA in Finance from Southern Methodist University and an MBA in Marketing from The University of Texas at Dallas.

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