Vaibhav Garg

Vaibhav Garg currently serves as a Senior Principal in Data Science at Circana, starting in August 2025, following a lengthy tenure at Nielsen from January 2013 to August 2025, where Vaibhav held multiple positions including Senior Principal and Principal in Data Science. At Nielsen, Vaibhav led the Modeling Development team within the Global Marketing Mix Data Science team, focusing on building scalable models and addressing Marketing Mix-related business challenges using various technologies such as Python, Spark, and Airflow. Prior to that, Vaibhav worked at Tata Consultancy Services from September 2010 to December 2012 in roles ranging from Director to Senior Business Analyst, and began a career at Nielsen as an Analyst in March 2010. Vaibhav holds an MBA in Finance and IT from ICFAI Business School and a Bachelor's in Computer Application from MCRP University, Bhopal.