Zoraida C.

Zoraida C. serves as a Senior Manager Sales Development Representative at Circana since January 2018, contributing to the company's role as the leading advisor on consumer behavior by leveraging advanced analytics and cross-industry data to facilitate business growth for nearly 7,000 brands and retailers. Previously, Zoraida C. held multiple positions at The NPD Group from February 2008 to January 2018, including Operations Data Analyst - Apparel/Market Research and Checkout Tracking Operations Specialist, where responsibilities included data validation, report generation, and cross-functional collaboration. Zoraida C. holds a Bachelor's degree in Psychology and a minor in Student Counseling and Personnel Services from Queens College, completed between 2000 and 2008.