Carmen Morales

Carmen Morales is a seasoned professional with extensive experience in digital solutions and e-commerce, currently serving as Senior Vice President at Citibanamex since October 2015. In this role, Carmen defines and leads strategies for digital projects aimed at enhancing sales and customer acquisition for banking products. Prior to this position, Carmen held various roles at Citibanamex, including Onsite Manager and Lead Project Manager, focusing on user experience and project management. Earlier career highlights include positions in project management and quality assurance at CieSoft S.A. de C.V. and as an International Relations Analyst. Carmen's education includes a current program at Columbia Business School and several diplomas in project management and public relations from prominent institutions.