Amy Sokotch

Amy Sokotch is an accomplished marketing professional with extensive experience in the financial services sector. Currently serving as Senior Vice President at Citi since September 2011, Amy has held several leadership roles, including Head of Retail Bank Retention and Head of Digital and Mobile Usage Marketing, where strategic initiatives have significantly enhanced digital engagement among customers. Prior to Citi, Amy worked at OMD USA as Associate Director of Strategy, managing media planning for Visa, and held positions at Universal McCann and Bozell/Universal McCann focusing on media strategy for clients such as Verizon Wireless. Amy holds a BA in Government from Colby College, obtained in 2000.