Scott Barer

Scott Barer is the Vice President of Marketing at Citi, where they lead multi-channel marketing communication projects within the Retail Bank. With extensive experience as a marketing executive across various industries, they have developed expertise in campaign management, customer acquisitions, and analytics. Previously, Scott held roles at companies including JPMorgan Chase & Co. and MasterCard, where they managed significant marketing initiatives and contributed to substantial revenue growth. They are also pursuing advanced degrees from American University and Tulane University.