CitNOW
Natasha McCracken is an experienced professional with a focus on product and service management in the automotive sector. Currently serving as a Product Manager and Product Owner at CitNOW since March 2020, Natasha's primary goal is to understand end users and effectively communicate their needs to the development team. Prior to this role, Natasha held positions at Lookers plc, including Service Manager and Customer Service Manager, where responsibilities ranged from monitoring customer service levels and training personnel to financial budgeting and departmental profitability. Natasha's career began at Arnold Clark, where several service management roles emphasized proactive leadership and strategic planning. Natasha holds a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Glasgow Caledonian University and has completed a short-term program in Organisational Leadership focused on Women in Technology at Edinburgh Napier University.
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CitNOW
We are the originators of the automotive video industry and we’re specialists in it, having been established as video experts since 2008. We provide app-based video solutions to the car industry to create a more transparent and easy car buying, and owning, experience. With a team of automotive and video experts, our products have become firmly embedded across the sector. Our first customer was automotive giant BMW. Today, our video services answer business challenges in over 43 car manufacturers who use our app-based solution. Sales and Servicing Departments, Aftersale Care operations, and more, are using our video services. As automotive specialists, we speak your language, we know the challenges and pain points you experience.