Tracy Rikard

Tracy Chappell is an experienced professional in tourism and economic development, currently serving as the Tourism Manager for Huntsville Texas Economic Development since February 2019. In this role, Tracy develops and executes strategic marketing plans, overseeing the creation of print and digital advertising materials, brochures, website content, and press releases. Previously, as the Main Street & Economic Development Manager, Tracy implemented incentive plans to attract and retain businesses, fostering relationships with various organizations at multiple levels. Prior experience includes positions at Sam Houston State University in marketing and corporate partnerships and an internship with the Houston Rockets. Tracy holds a Bachelor of Arts in Mass Communication with a focus on Public Relations and a Master of Science in Sport Management, both from Sam Houston State University.