Myriam Buffa

Myriam Buffa is a seasoned marketing professional with extensive experience in customer relationship management and marketing strategy across various industries. Currently serving as the Director of CRM North America at Clarins, Buffa leads the development of eCommerce and retail acquisition and retention strategies. Previous roles include Director of Customer Marketing Strategy at ANN INC, where Buffa focused on building customer-centric strategies for multiple fashion brands, and Director of Marketing Strategy & Operations at XO Group Inc., enhancing engagement strategies for consumer brands. Buffa's earlier positions include significant contributions at Weight Watchers, Travelers, General Motors - OnStar, and Crain Communications. Myriam Buffa holds Master's degrees in Economics and Business Management from Paris-Pantheon-Assas University and Wayne State University.