Katie Camacho Smith

Katie Camacho Smith is an accomplished sales leader with extensive experience in driving revenue growth across various sectors. Currently serving as the Head of Sales GTM at Clarvos since November 2025, Katie previously held significant positions at TikTok, including Head of Industry: CPG, Retail & Services, where over $229 million in annual ad revenue was generated. Recognized as Innovator of the Year in 2021 and Legendary Leader in Q3 2024, Katie led TikTok's global lead generation team to achieve the highest product sales for three consecutive years. Prior to TikTok, Katie excelled at RetailMeNot as Senior Director of Affiliate & Rewards Sales, significantly exceeding sales quotas and contributing to partner revenue growth. With a robust educational foundation, including a BBA in Fashion Merchandising from Columbia College Chicago and an MBA from Texas A&M University, Katie's expertise encompasses direct response marketing, strategic partnerships, and performance marketing.