Ken Barlow

Performance Marketing Coordinator at Clayton & Crume

Ken Barlow has worked in a variety of roles since 2018. In 2018, they were the Social Media Co-Manager and Website Manager for BIKE4ALZ, where they posted videos and posts on three different social media platforms and was responsible for conveying the team's vision and goals. In 2020, they worked as a Production Associate/Maker for Clayton & Crume, demonstrating patience, diligence, and listening skills to ensure each product was made correctly. Ken was also the Fraternity President of the Chi Eta Chapter of Phi Gamma Delta, managing all fraternity activities, planning, and 91 members. In 2021, they were promoted to a Sales Associate for Clayton & Crume's retail store, where they engaged with customers daily and was a positive representative for the company. Finally, in 2022, they were a Performance Marketing Coordinator, responsible for the advertising budget of the company and operating and optimizing Facebook Ad Manager, Google Ads, and Shopify daily. Ken also analyzed products and advertisements in order to recommend and make data-driven decisions. Additionally, in 2020, they worked as a Manny, babysitting for a family and being responsible for making sure both children were safe, pay attention to their schedules, and make sure they were timely to their camps and appointments.

Ken Barlow completed a Bachelor of Arts in Journalism from Western Kentucky University between 2017 and 2021. Prior to that, they attended Saint Xavier High School from 2013 to 2017. Ken is currently pursuing a Master of Business Administration from Western Kentucky University, which they are expected to complete in 2022.

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