Luc van de Riet

Luc van de Riet is an experienced professional in marketing and management, currently serving as the SLA Manager at CLB Groep since May 2024, focusing on innovative healthcare solutions. Previously, Luc held the position of Account Director at ZUID Creatives, where the aim was to create impactful marketing strategies. Luc was also the Business Unit Manager at Opvallers, overseeing the 'Field Marketing' unit, and served as Business Manager, contributing to the company's reputation as a comprehensive field marketing powerhouse. Earlier roles include Key Account Manager at Boost Group, where efforts centered around activating brands and enhancing customer loyalty, and Shopper Activation Manager at Mondelēz International, contributing to various brand strategies. Luc's career began in customer service at bol.com. Academically, Luc holds a Bachelor of Commerce in Marketing from Fontys University of Applied Sciences and a degree in Hotel and Hospitality Management from De Rooi Pannen Tilburg.