Janhavi Purohit

Janhavi Purohit is an accomplished copywriter and marketing professional with extensive experience in the retail sector, currently serving as the Director of Copy at Clinique since October 2017. In this role, Janhavi develops campaigns in collaboration with the in-house Art Team for North America, crafting original content and messaging for both retail and digital platforms. Previously, Janhavi held the position of Manager of Copy at Clinique, focusing on campaign development for various market environments. Prior experience includes a role as a copywriter at Bloomingdale's, where responsibilities encompassed creating sophisticated content across multiple departments, and a position at ABC Carpet & Home, managing product descriptions and marketing copy. Janhavi's career also includes freelance writing and editorial work at Guest of a Guest LLC and the Council on Foreign Relations, as well as social media strategy development at Capital Institute.