Rigel R. has a diverse work experience in the fields of consumer insights analysis, marketing and communication, and sales promotion. Their most recent position was as a Consumer Insights Analyst at Payclip, where they were responsible for programming, developing and executing market studies, conducting consumer analysis, managing databases, and presenting internal findings. They have successfully conducted consumer-oriented studies that have resulted in significant operational and supply chain changes within the company. Prior to this, Rigel worked at Universidad Panamericana as a Marketing & Communication Intern, where they focused on planning, training, and disseminating communication strategies. They also served as the Vice President of Marketing Growth at the same institution, where they developed and implemented marketing plans to increase brand awareness and set goals for internal teams. Additionally, Rigel gained experience as a Sales Promoter at LUSH Cosmetics, where they managed logistics, provided personalized customer service, and implemented effective sales strategies that led to consistent recognition as "Employee of the Month."
Rigel R. obtained their Bachelor's degree in Marketing and Management from Universidad Panamericana between 2020 and 2024. In addition to their degree, they also hold several certifications. In 2022, they obtained a certification in Microsoft Excel (Microsoft 365 Apps and Office 2019) from Microsoft. In 2021, they obtained a Social Media Marketing Certification Course from HubSpot Academy. Rigel also completed a Diplomado en Educación Financiera from Comisión Nacional para la Protección y Defensa de los Usuarios de Servicios Financieros (CONDUSEF) and a Gestion de Marketing Estratégico certification from CAENE, both in 2021. In the same year, they also obtained a TOEFL certification from The TOEFL® test. Prior to their degree and certifications, Rigel acquired a Taller de Liderazgo y empatía certification from Campus Internacional CDPU Lucía Botín in 2020. Rigel also holds a Graphic Design & Illustration certification using Adobe Illustrator from Adobe, obtained in 2019. Rigel's earliest certification is a Técnico en Urgencias Médicas Avanzado obtained from Sistemedic in 2017.
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