Club Demonstration Services (CDS) has been the in-store marketing provider for Costco for 31 years. Our strategic alliance with Costco and CPGs has driven sales and connected brands to Costco members in Asia, Australia, Europe and North America. The strategic alliance reinforces Costco’s strategy of driving sales by educating members through a sensory experience and product trials.

Retail

Club Demonstration Services

Club Demonstration Services' headquarters in San Diego, CA, United States

Andrea Young

Mark Egan

Kamel Laidoudi

Don Dohanyos

Brendon Hicks

Pierre Marc Pepin

Roy Timmerman

Kirsten Alford Osborne

Christina Coyle

The Sales and Product Demonstration Team at Club Demonstration Services (CDS) is responsible for engaging Costco members through interactive product demonstrations, providing sensory experiences, and educating customers about various products. Their goal is to drive sales and enhance brand awareness by offering hands-on trials and detailed product information. The team collaborates closely with Costco and CPG partners to execute effective in-store marketing campaigns that connect with customers across multiple regions.

Sales and Product Demonstration Team

The Operations Team at Club Demonstration Services is responsible for ensuring the seamless execution of in-store marketing events at Costco locations. They manage logistics, oversee event coordination, and ensure compliance with company standards to deliver effective consumer experiences. The team plays a key role in driving sales and enhancing brand connections with Costco members globally.

Operations Team

The Leadership Team at Club Demonstration Services (CDS) is responsible for setting the strategic direction and vision of the company. Comprising key executives in talent acquisition, sales, and customer experience innovation, this team drives operational excellence and fosters relationships with Costco and consumer packaged goods (CPG) partners to enhance in-store marketing initiatives. Their collaborative leadership ensures that CDS remains at the forefront of engaging Costco members through impactful product demonstrations and sensory experiences, ultimately boosting sales and brand loyalty across multiple regions.

Leadership Team

The Human Resources & Talent Management team at Club Demonstration Services is responsible for attracting, hiring, and retaining top talent to meet Costco’s in-store marketing needs. This includes managing payroll, developing HR policies, and overseeing employee relations across regions including North America, Asia, Australia, and Europe. The team ensures a seamless HR operation that supports the strategic alliance between CDS, Costco, and CPGs, ultimately helping to drive sales through effective staffing and workforce management.

Human Resources & Talent Management

The Sales Team at Club Demonstration Services (CDS) drives growth and brand visibility by managing strategic sales initiatives and partnerships with Costco and consumer packaged goods (CPGs) companies. They focus on executing sales strategies that leverage in-store demonstrations to educate Costco members and enhance their shopping experience, boosting overall product sales and market penetration across various global regions.

Club Demonstration Services

Org chart

Teams

Sales and Product Demonstration Team

Operations Team

Leadership Team

Human Resources & Talent Management

Sales Team

Offices

Club Demonstration Services

Org chart

Teams

Sales and Product Demonstration Team

Operations Team

Leadership Team

Human Resources & Talent Management

Sales Team

Offices

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