Roberta Anzalone

Roberta Anzalone is an accomplished professional with extensive experience in merchandising, licensing, and business travel management. Currently serving as the EMEA Merchandising & Licensing Manager at CNH since 2013, Roberta leads a team of five in developing official brand collections, implementing new processes, managing suppliers, and overseeing e-commerce initiatives. Previous roles include significant positions at FIAT GROUP PURCHASING and Fiat Group Automobiles, focusing on business travel management and commodities. Roberta's career began in travel consulting, with roles at various companies, including Carlson Wagonlit Travel and Ventana Turismo S.p.A., contributing to a strong foundation in account management and sales strategies.