Stephen Gibson has a wealth of experience in Conversion Rate Optimization (CRO) and User Experience roles. Stephen has worked with a variety of companies, including Co-op, Endless Gain, Jet2.com and Jet2holidays, Inchcape plc, webuyanycar.com, and Kitbag.com. Stephen holds a Bachelor's degree in Business Economics from Manchester Metropolitan University and is a CXL Certified Optimizer. Stephen is highly skilled in conducting user research, developing CRO strategies, implementing A/B testing, and improving online customer experiences through data analysis and collaboration with multidisciplinary teams.
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