COBRA PUMA GOLF
Caitlin Farley has extensive experience in product management and marketing within the golf industry, currently serving as a Senior Product Line Manager at COBRA PUMA GOLF since March 2013. In this role, Caitlin leads the global product and marketing strategy for the irons and package set equipment divisions, overseeing product creation and business development. Previous roles include Product Marketing Manager, where Caitlin successfully launched the KING series putter, increasing market share significantly, and Junior Product Marketing Manager, where Caitlin developed sales enablement tools and drove revenue growth for the package set division. Early career experiences include customer service roles at Tennis Warehouse and Torrey Pines Golf Course. Caitlin holds a Bachelor of Business Administration in Marketing from California Polytechnic State University-San Luis Obispo.
COBRA PUMA GOLF
COBRA PUMA GOLF is a leading golf brand that designs and develops superior-quality golf equipment as well as stylish, high-performance golf apparel, footwear and accessories. COBRA Golf was founded in 1973 and has a history of bringing innovative and high quality golf equipment to the market, including the first utility wood, the BafflerTM. PUMA Golf was founded in 2005 and focuses on a sportlifestyle positioning, with all products based in technology combined with industry leading fashion, helping golfers ‘Look Better. Feel Better. Play Better.’ COBRA PUMA GOLF was formed in April 2010 and has some of the world’s top golf talent on staff, including Rickie Fowler, Gary Woodland and Lexi Thompson. Our goal at COBRA PUMA GOLF is to bring our ‘game enjoyment’ message to life through our products, athletes, campaigns and experiential events. We believe the game of golf should be colorful, innovative, stylish and most of all, fun. With everything we do and every product we create, our goal is to bring the COBRA PUMA GOLF game enjoyment lifestyle to golfers everywhere. cobragolf.com pumagolf.com