Elton Lima

Elton Lima is an accomplished Digital Marketing and E-commerce Manager with extensive experience across various industries in Latin America. Currently at Coca-Cola FEMSA, Elton oversees digital channel management, omnichannel strategies, and business operationalization. Previous roles include managing digital business for Grupo Aste, where Elton focused on international brands and customer experience, and leading marketing efforts at CNH Industrial, where responsibilities spanned aftermarket strategy and global business development. Elton also has a strong foundation in digital marketing and e-commerce from positions at Culligan Brasil and MANN+HUMMEL, combined with a robust educational background, including an MBA from FGV and various certifications in digital marketing and product management.