Melanie Pracht

Melanie Pracht is a seasoned marketing professional with extensive experience in demand generation and field marketing across Europe, the Middle East, and Africa (EMEA). Currently serving as the Senior Field Marketing Manager for Continental Europe at Cockroach Labs since July 2022, Melanie has previously held key positions including Demand Generation Manager for EMEA at Benchling and Regional Marketing Manager for EMEA at LinkedIn. With a strong background in account-based marketing, program planning, and execution, Melanie has contributed to notable organizations such as Facebook, Riverbed Technology, and Symantec, focusing on growth strategies, product adoption, and customer engagement. Melanie holds a Master of Science in Marketing from Birkbeck, University of London, and various certifications from the Chartered Institute of Marketing.