Ludivine Basel

Ludivine Basel is an experienced marketing professional with a strong background in operational marketing across various companies. Currently serving as Responsable marketing opérationnel at Cogedim since February 2022, Ludivine is responsible for developing marketing strategies for new launches, managing communication materials, and overseeing project budgets. Prior roles include Chef de projet marketing opérationnel at ORPI where the focus was on BtoC commercial plans and product development, and Coordinatrice marketing opérationnel at Vivarte, handling marketing implementations and communication support creation. Ludivine has also held positions at Groupe Louis Tellier and GALEC - Groupement d'Achats E.LECLERC, specializing in BtoB and BtoC marketing initiatives. Academic qualifications include a Master's degree in marketing from Ecole Supérieure de Management en Alternance and a Bachelor's degree in commerce from NEOMA Business School.