Jeff Duvall, Ph.D.

Jeff Duvall, Ph.D. has a diverse work experience spanning over decades. Jeff currently works as the Lead Client Success Strategist & Chief Story-ologist at Cognitio Analytics LLC, a renowned service provider specializing in digital transformation solutions. In this role, Jeff focuses on maximizing the impact of their work and ensuring its successful implementation.

Prior to their current position, Jeff served as the Lead Strategist at Forward100 from 2007 onwards. Before that, they were the Vice President of Consumer, Brand and Market Insights at PopSockets from August 2020 to April 2021. During their time at PopSockets, Jeff played a key role in understanding and improving brand health, awareness, and conversion, as well as identifying and serving key consumer segments.

Jeff's extensive experience in marketing and research includes their tenure at The Coca-Cola Company from 1997 to 2007, where they held various strategic marketing, research, and trends-related positions. Jeff also worked at IRI (Information Resources, Inc.) as the Sector Manger of Client Services on the P&G account. During their time at IRI, Jeff pioneered new insights tools to support P&G's sales teams and received the prestigious IRI President's Award.

Overall, Jeff Duvall, Ph.D. brings a wealth of knowledge and expertise in data management, data governance, business intelligence, analytics, process improvement efficacy, AI, machine learning, and consumer insights to their current and previous roles.

Jeff Duvall, Ph.D. has a diverse education background. Jeff obtained their Bachelor of Science in Marketing from Miami University. Subsequently, they pursued their higher education at the University of Connecticut, where they earned a Master of Arts (MA) in Economics and a Master of Science (MS) in Natural Resource Economics. Later on, they attended Georgia State University, where they obtained their Doctorate in Sociology with a specialization in Family, Health and Life Course. Jeff'sdoctoral research involved an extensive focus on generational cohorts, stressors, values, and aspirations.