Laura Schmit

Chief Of Growth Skincare And Fragrance at Cohere Beauty

Laura Schmit is an experienced executive in the beauty and wellness industry, currently serving as the Chief of Growth Skincare and Fragrance at Cohere Beauty since April 2023. Previously, Laura held the position of Senior Director of Brand Strategy and Product Innovation at Demetrix, contributing to luxury brand development from August 2021 to November 2022. From January 2014 to August 2021, Laura was the General Manager for North America at Gotha Cosmetics, where strategic brand partnerships were key in developing innovative formulas. Additional roles include Vice President of Sales and Education at 21 Drops, where a focus on luxury retail partnerships and consumer education was prominent, and consulting at LBS DETAIL CONSULTING. Laura also served as Vice President of Sales and Marketing at Cobalt Balloon and was Vice President of Sales and Training at skyn ICELAND from November 2003 to March 2006.

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