Charlotte Blanc is a seasoned marketing professional with extensive experience in lifecycle marketing, social media strategy, and digital content creation. Currently serving as Principal Specialist for Lifecycle Marketing at Colart since November 2017, Charlotte has successfully planned and implemented strategies for brands such as Winsor & Newton and Lefranc Bourgeois, utilizing Bloomreach Engagement to optimize consumer engagement across the marketing funnel. Previous roles include Channel Specialist and Senior Digital Specialist at Colart, as well as positions in social media marketing at Ocean Media Group Ltd. and FullSIX Groupe. With a strong educational background in communication and digital creation, Charlotte excels in defining strategies, managing content creation, and conducting performance analysis to drive brand loyalty and engagement.
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