Magdalena Ellinger

Brand Activation Manager

Magdalena Ellinger is an experienced brand management professional with a strong background in trade activation and marketing across multiple sectors. Currently serving as Brand Activation Manager at Colgate-Palmolive since January 2024, Magdalena previously held the position of Trade Activation Manager at L'Oréal from September 2021 to December 2023, where responsibilities included planning marketing strategies for various brands. Prior to that, Magdalena was a Junior Brand Manager for Beiersdorf in Eastern Europe, focusing on the development and implementation of brand strategies for NIVEA products. Earlier experience includes brand management roles at FRoSTA AG, where responsibilities ranged from market analysis to campaign planning, and a marketing internship at T&G Global Limited. Magdalena holds a Master of Science in the Economics of Natural Resources from the Technical University of Munich and a degree from FHWien der WKW.

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