Kelly van Eschen

Paid Social Media Director at Colle McVoy

Kelly Van Eschen has extensive experience in digital marketing and advertising. Kelly is currently working as a Paid Social Media Director at Colle McVoy. Prior to this, they held various roles at Haworth Marketing + Media, including Director of Paid Social, Associate Director of Paid Platform Investment, and Paid Platform Investment Manager. Kelly also worked as a Digital Media Manager at Ovative/group, a Piano Instructor at Blue Tree Music Education, a Digital Supervisor at Cuneo Advertising, a Digital Advertising Strategist at First Scribe Inc., and an E Commerce Manager at The Dillon Group, Inc. Their early career experience includes working as an eCommerce Project Manager at Niche Retail, LLC.

Kelly Van Eschen attended Minneapolis College from 1998 to 1999 but did not earn a degree or focus on a specific field of study during that time. Prior to that, they attended the University of Minnesota from 1996 to 1998, again without obtaining a degree or declaring a field of study.

In addition to their formal education, Kelly has obtained several certifications in the field of advertising and marketing. These include Snapchat Advertising Core Competencies from Snap Inc. in June 2019, Marin Certified Search Specialist from Marin Software in January 2017, Google Analytics in October 2016, Google Ad Words in January 2016, and Mobile Advertising Certified in December 2014. Kelly also received certifications in Shopping Advertising from Google in December 2014 and Bing Advertising Accredited Professional from Microsoft in October 2013.

Most recently, in 2021, Kelly obtained Facebook Certified Media Planning Professional certification from Facebook in March and Facebook Certified Media Buying Professional certification from Facebook in January.

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Timeline

  • Paid Social Media Director

    January, 2022 - present