Jim Lawson

Jim Lawson is a seasoned media professional with extensive experience in programming, brand strategy, and talent development. Currently serving as a Partner at Collective Heads since December 2024, Lawson's expertise includes media brand strategies, digital marketing, and content development. Prior to this role, Lawson was the Program Director for KOSI 101.1 at Bonneville International from January 2018 to November 2024, achieving top ratings in the primary demographic while enhancing revenue through strategic marketing collaborations. Lawson also held the position of Region Senior Vice President of Programming at iHeartMedia from September 2005 to May 2017, where a notable increase in brand identity and revenue was accomplished alongside significant operational cost reductions. Lawson holds a Bachelor's degree in Communications and Business from North Central College.