Ross Genower

Ross Genower is an accomplished marketing professional with extensive experience in digital marketing and automation. Currently serving as AVP / Marketing Program Manager at Columbia Bank since September 2025, Ross previously held the position of Associate VP, Marketing Automation at Pacific Premier Bank, where skills in Marketing Cloud Account Engagement and Salesforce integration enhanced marketing automation performance. With a background as Marketing Manager at PENSCO Trust Company and Digital Marketing Manager at Argyle, Ross demonstrated proficiency in B2B campaign strategies, event execution, and customer acquisition efforts, significantly driving revenue growth across various roles. Ross holds a Bachelor of Arts in Digital Communication from Baruch College, complemented by a minor in Psychology.