Poonam Rani

Poonam Rani is a Senior Web Analyst specializing in e-commerce at Columbia Sportswear Company since August 2021, with a focus on implementing Adobe Analytics and A/B testing solutions for various brand websites. Prior to this role, Poonam worked at Cognizant for nearly six years in various capacities, including Adobe Analytics Consultant and Project Manager for digital analytics, providing technical expertise on analytics implementations for major clients such as Columbia Sportswear, Mattel, and Estee Lauder Companies. Earlier experience includes roles at Themesoft Inc. as a Web Developer, at System Soft Technologies, LLC as a System Administrator/Perl Consultant, and as a Software Engineer at Infosys Technologies Ltd., contributing to high-traffic websites and developing applications for British Telecom. Poonam holds a Bachelor of Technology in Electronics & Communication Engineering from College Of Technology, G.B.P.U.A&T, Pantnagar.