Michelle Carey Onofrio

Michelle Carey Onofrio has a diverse work experience spanning over several industries. Their most recent role was as the Senior Director of Consumer Insights OTC and Consumer Resources at Combe Incorporated. Prior to that, they held the position of Senior Director of Consumer Insights OTC.

From 2010 to 2020, Michelle worked at Beiersdorf where they held various roles. Their responsibilities included leading all Consumer & Market Insights efforts for the US affiliate, managing the CMI team, Consumer Relations team, and Nielsen relationship. Michelle also played a key role in developing new insights methodologies and learning programs. Michelle was instrumental in the development of BDF Sales Strategy and a major Path to Purchase Initiative. Michelle also provided leadership and coverage as the Acting Associate Marketing Director for NIVEA Skin Care.

Before working at Beiersdorf, Michelle worked at Unilever as a Manager of Brand Building Insights from 2004 to 2010. Prior to that, they were a Research Director at IMP Inc. from 1995 to 2004.

Michelle's early career includes roles such as Cash Management Administrator at The Common Fund from 1992 to 1995 and Project Director at CRC Information Systems from 1991 to 1992.

Michelle Carey Onofrio has a Bachelor of Arts degree in Sociology from Fairfield University. Michelle also obtained a Certificate in Managerial Finance from Fairfield University. Michelle attended Joseph A Foran High School. Additionally, Michelle has received various certifications, including Change Management during the Great Reshuffle, Change Management Foundations, Change Management for Projects, Using Emotions to Leverage and Accelerate Change: A Guide for Leaders, Change Leadership, High-Stakes Communication, Setting Team and Employee Goals Using SMART Methodology, CMO Foundations: Creating a Marketing Culture, Ken Blanchard on Servant Leadership, Power BI for Marketers, and Soon Yu on Creating Timeless Brands. These certifications were obtained from LinkedIn, with the most recent one being in October 2022.