Seth Bindernagel

Vice President Marketing at Commerce Layer

Seth Bindernagel has a diverse work experience spanning multiple industries and roles. Seth is currently the Vice President of Marketing at Commerce Layer. Prior to this, Seth served as an Advisor to U.C. Berkeley's SkyDeck accelerator. Seth also worked as the VP of Marketing at SoloLearn.

Seth has a strong background in digital strategy and product management. Seth was a Sequoia Scout at Sequoia Capital, where they led the digital strategy and was involved in the relaunch of the company's website. Seth also served as the Head of Digital and a Project Manager, overseeing the development of an internal platform for portfolio founders.

In addition, Seth has experience in growth and marketing roles. Seth was the Head of Growth at Oura, where they managed sales and led the redesign of their e-commerce platform. Seth also worked as the Senior Director at Strava, a popular fitness tracking application.

Seth's earlier work experience includes leadership roles at Twitter, where they started the Consumer Product Marketing team and led go-to-market strategies for various consumer and platform products. Before that, they were the Head of Marketing for the Twitter Platform/Partnerships team.

Seth began their career at Mozilla as the Director of the global effort to customize and localize Mozilla products and websites. Seth also worked as a Program Manager at Ashoka, supporting social entrepreneurs, and as an Associate at Davidson Capital Group.

Overall, Seth brings a strong background in marketing, digital strategy, and product management to their current role as Vice President of Marketing at Commerce Layer.

Seth Bindernagel pursued their higher education at Cornell University from 1995 to 1999, where they obtained a Bachelor of Science degree in Agriculture, Resource, and Managerial Economics. Following this, they attended the University of California, Berkeley, Haas School of Business from 2004 to 2006, where they received their Master of Business Administration (MBA) degree to further enhance their academic qualifications.

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Timeline

  • Vice President Marketing

    January, 2022 - present