PL

Philippe Lagrace

General Manager Cdadl - Theme Park Distribution Entity at Compagnie des Alpes

Philippe Lagrace has extensive experience in management and marketing, currently serving as General Manager of CDADL - Theme Park distribution at Compagnie des Alpes since March 2013, overseeing significant revenues of 400 million euros and achieving a 50% increase in online sales during previous roles. Prior to this, Philippe worked at Auralog - Tell Me More, where responsibilities included developing a Global Account strategy that secured major clients like Royal Dutch Shell and the European Commission, while also tripling revenues in international marketing and online sales. Earlier professional experience includes managerial positions at RJR Nabisco, focusing on brand management and business development. Philippe holds degrees from emlyon business school and Copenhagen Business School.

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