Teresa de Lera Losada

Teresa de Lera Losada is an experienced professional in customer experience and marketing intelligence, currently serving as Jefe de Unidad de Experiencia Cliente at CESCE since September 2004. Previous positions include Directora Departamento New Product Development at GfK, Directora de Inteligencia de Marketing at Xfera Móviles, Gerente Corporativo de Investigación at ONO, Directora de Investigación at TNS Infratest, and Consultora de Investigación Area FMCG at Research Internacional. Teresa holds a Licenciatura en Derecho y Ciencias Económicas y Empresariales from Universidad Pontificia Comillas and has completed various programs, including digital culture transformation, customer experience management, and change management at prestigious institutions such as EOI Business School and IE Business School.