Competitive Edge
Craig Bilow is a seasoned marketing executive currently serving as the Vice President of Strategy at Competitive Edge since March 2024, where expertise in strategic marketing services enhances client messaging and business goals. Previously, as Principal at Manic Consultancy LLC, Craig Bilow specialized in developing retailer-facing commerce strategies. In earlier roles, including Vice President Client Services at Advantage Unified Commerce, extensive leadership was demonstrated in client teams and portfolio management. Craig Bilow's tenure at Riviana Foods Inc. spanned over 17 years, where responsibilities included directing shopper marketing and ecommerce, managing sales strategies for a $1B portfolio, and leading brand marketing initiatives. Craig Bilow's education includes an MBA in Marketing/Entrepreneurship from USC Marshall School of Business and a BS in Business with a focus on Accounting and Marketing from the University at Albany.
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Competitive Edge
Welcome to Competitive Edge, your trusted partner in marketing and media. We are more than just an agency, we are innovators and strategists, dedicated to helping our clients define and bring their competitive advantage to life. Our expert team offers a full suite of services tailored to your needs, including strategy formulation, media planning, shopper marketing, branding, package design, digital and social media marketing, and experiential events. We have a rich portfolio across diverse industries such as food, health care, and wine, showcasing our ability to adapt and deliver outstanding results. At Competitive Edge, we value our client relationships above all. Our solution-oriented mindset and unwavering commitment to results have enabled us to build long-lasting partnerships. Follow us to stay updated on our latest work, industry insights, and opportunities. Let’s get in touch and explore how we can help you achieve your marketing and media goals. Welcome to the edge.