Alex Birchmeier

Alex Birchmeier is a seasoned marketing professional with extensive experience in media strategy and activation. Currently serving as Senior Director of Marketing Activation at Conagra Brands, Alex leads media strategy across multiple business units and manages owned websites while supporting MarTech capabilities. Previous roles include Media Director and Media Manager at Conagra, where oversight encompassed a broad range of media channels for numerous well-known brands. Prior to this, Alex held key positions at Starcom, Mosaic North America, Kiip, and Yahoo, contributing to digital strategy and media investment for prominent clients. Alex's career began at Meijer, supplemented by a Bachelor of Science in Management and Psychology from Western Michigan University.