Jaime Rivera Casanova

Jaime Rivera Casanova is a seasoned creative professional with extensive experience in digital, e-commerce, and brand development across multiple industries. Currently serving as Senior Creative Director for Conair LLC, Jaime leads innovative projects within the beauty and culinary sectors. Previous roles include Creative Director for Signet Jewelers, where oversight of creative strategies and campaigns was paramount, and Creative Director for SNIPES, focusing on elevating digital customer experiences. Jaime's earlier tenure at Macy's involved developing integrated marketing campaigns for a leading international brand. Additionally, experience at Florida International University, Avon, and Paradigm Associates contributed to Jaime's robust skill set in creative design and marketing. Jaime holds a Master of Science in Marketing and Communications from Florida International University and a Bachelor of Arts in Humanities, Fine Arts from Universidad de Puerto Rico, complemented by studies in digital design at the School of Visual Arts.