Herb Sawyer

Herb Sawyer is an accomplished design strategy professional with extensive experience in experience design and engagement strategy across various industries, including pharmaceuticals and consumer brands. Currently serving as Principal, Design Strategy at Concentrix since November 2021, Sawyer focuses on GenAI and emerging technologies to enhance human-customer experiences. Previous roles include Director of Engagement Strategy at MERGE, CX/UX Strategist at Point B, and leadership positions at Match Marketing Group, iCrossing, and several prominent agencies. Educational background includes a BA in English from Iowa State University.