Idna Mačkić Biber is the Head of Marketing for the Balkans, Austria, and Hungary at Concentrix, a tech-powered total experience company. With a strong belief in data-driven decision-making infused with creativity, Idna has expertise in various marketing domains, including SEO, PPC, and content marketing. In the past, they have held roles as a Digital Marketing Specialist at Mozaik Foundation and as a Marketing Manager at AS Holding. Idna holds a Bachelor's degree in Marketing/Marketing Management from the School of Economics and Business Sarajevo and has also completed a Master’s degree in the same field.
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