Aybike mc Donough

Aybike Mc Donough is a seasoned marketing professional currently serving as a Direct Marketing Executive at Concern Worldwide, where responsibilities include leading multi-channel marketing and donor acquisition strategies. Previously, Aybike worked as a Marketing Executive for County Kildare Fáilte, enhancing tourism marketing efforts, and held the position of TnS Push & Reflow Quality Assurance Analyst at TikTok, ensuring responsible brand communication. Aybike has extensive experience as a Marketing Manager at Renaissance Hotels and a Marketing Specialist at Rixos, focusing on brand visibility and customer engagement. Early career roles included a Tourism Development Executive at Consortium Positano Lifestyle and a Marketing Intern at Camera di Commercio di Salerno. Aybike holds multiple degrees in Marketing and Business Administration, including a Postgraduate Degree in EU Project Management from Università degli Studi di Salerno.