Joana Fatima Sinel is a seasoned marketing professional with extensive experience in growth marketing, performance marketing, SEO, and data analytics. Currently serving as Growth Marketing Manager at Consensys since October 2025, Joana previously held the position of Performance Marketing Lead at Trust Wallet, where initiatives encompassed SEO, ASO, and analytics. Joana's career includes roles as Senior Data Scientist at talabat, Technical SEO Manager at Property Finder, and Regional Assistant Manager for SEO and Performance Marketing at Grab, showcasing a consistent focus on optimizing digital presence across various platforms. Earlier experience includes managing SEO campaigns as an SEO Manager and Associate SEO Manager at iProspect, as well as serving as Senior SEO Executive/Content Strategist at Performics, where Joana successfully handled campaigns for notable brands. Joana's professional journey began as a Digital Marketing Coordinator/Social Media Manager at ZigZag Advertising, laying a strong foundation in digital marketing strategies.
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