Constellation Brands
Mallika is Constellation’s executive vice president, chief growth, strategy & digital officer, reporting to Bill Newlands, president and chief executive officer. In this role, Mallika is responsible for consumer and category insights, innovation and new product development across beer, wine and spirits, as well as the company’s strategy development and business transformation functions. Mallika is a member of the executive management committee.
Mallika joined Constellation in 2016 as vice president, beer innovation. Leveraging consumer insights, Mallika spearheaded the acceleration of the beer innovation portfolio – most notably, with the development and launch of Corona Premier. Mallika was promoted to senior vice president and chief growth officer in 2018, where she led the development and launch of a number of new product introductions across beer, wine and spirits, including Corona Refresca, Robert Mondavi Private Selection bourbon barrel aged wines, and SVEDKA Rosé. She also served as chief of staff to the company’s executive management committee and was a driving force behind the company’s Focus on Female Founders program, designed to invest $100 million in female-founded or female-owned start-ups in the beverage alcohol space over the next 10 years.
She has over a decade of experience in the beverage alcohol industry in strategy, brand marketing and innovation. Prior to joining Constellation, Mallika was a senior marketing director leading brand and innovation strategy at Anheuser Busch Inbev, and a senior brand manager at Beam Suntory.
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Constellation Brands
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At Constellation Brands, they produce and market high-end beer and premium wine and spirits brands. They are a visionary company on a mission to build brands that people love. Driven, smart, passionate and agile – they never content with the status quo and are uninterested in playing it safe. They thrive on innovation and new ideas and are at their best when pushing their boundaries. Based in Victor, N.Y., the company believes that industry leadership involves a commitment to brand building, their trade partners, the environment, their investors and to consumers around the world who choose their products when celebrating big moments or enjoying quiet ones. Founded in 1945, Constellation has grown to become a significant player in the beverage alcohol industry with more than 80 premium consumer brands in its portfolio, about 40 facilities and approximately 10,000 talented employees.