AB

Andre Balderrama

Executive Vice President of UX, Design, & Technology at Consumer Insights Group

Andre Balderrama has worked in the technology and design industry since 1995. Andre began their career at AOL as a Senior Product Designer, where they were responsible for designing user-friendly products for the internet community, ensuring staff met deadlines, and mentoring junior designers. In 2006, they joined Dark Angel Creations as COO/CCO, managing day-to-day operations in China, Canada, and the US, and working with A-level gaming and multimedia companies. Since 2010, they have been the Executive Vice President of UX, Design, & Technology at Consumer Insights Group, where they have been defining an overarching, holistic vision for the visual and interactive experience of in-house and client products, and partnering with product management and engineering to bring this vision to reality. Andre has also been responsible for identifying core customer types and needs, creating award-winning designs, tools, and applications, and integrating AI and machine learning into custom tools and methodologies.

Andre Balderrama attended Virginia Commonwealth University from 1989 to 1991, studying Commercial Arts, Graphic Design, and Illustration.

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  • Executive Vice President of UX, Design, & Technology

    December, 2010 - present

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