Yana Bulva

Chief Experience Officer at Consumer Reports

Yana Bulva has a strong work experience history, demonstrating expertise in various roles and industries. Yana is currently serving as the Chief Experience Officer at Consumer Reports, a position they have held since 2023. Yana also played a key role as a Founding Member at Chief, starting in June 2019.

Prior to their current positions, Yana worked at Catapult as the SVP, Global Head of Product Management, User Experience & Analytics, contributing to the optimization of sports performance through the integration of sports science, analytics, and technology. Yana held this role from 2020 to 2022.

Yana gained valuable experience at Amazon, where they served in various leadership roles in Audible, such as GM of Audible for Enterprise, VP and Head of Product Marketing at Audible, as well as Senior Director positions. During their time at Amazon, they were responsible for customer conversion strategies and plans, leading Audible's first Lifecycle Marketing function.

Prior to their tenure at Amazon, Yana was the COO and Head of Product Management at Tenlegs, a digital media tech start-up. Here, they played a critical role in establishing company structure, operations, and the business model.

Yana also had a successful career at American Express, where they held senior roles such as Senior Director of Digital Conversion Marketing, Director of Product Management & Marketing for Prepaid & Consumer Cards, Sr. Manager of Product Management & Marketing for the Lending Portfolio, and Manager of Digital Business Solutions. Yana led teams responsible for customer conversion, new product development, and digital capabilities.

Overall, Yana Bulva has a diverse background in leadership, product management, marketing, and technology across various industries, making their a highly experienced professional.

Yana Bulva holds a Bachelor of Science (BS) degree in Finance & International Business, with a minor in French Language from New York University. Yana also pursued a Master of Business Administration (MBA) degree with a specialization in Marketing at NYU Stern School of Business. No specific start and end years were provided for these educational experiences.

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Timeline

  • Chief Experience Officer

    September, 2023 - present